·As the FIFA World Cup kicks off, K-pop artists are contributing more than ever to the tournament’s soundtrack.
·Promotional poster for the 2026 FIFA World Cup final halftime show featuring BTS, Madonna and Shakira (Global Citizen) The FIFA World Cup is no longer an event enjoyed solely by soccer fans.
·Held once every four years, the tournament attracts billions of viewers worldwide and has long inspired musicians to release official FIFA anthems, national team songs and unofficial tributes.
·K-pop has become increasingly visible in that tradition.
·After BTS member Jungkook made history by performing the first FIFA World Cup anthem by a Korean artist with "Dreamers" at the 2022 Qatar World Cup, Blackpink's Lisa joined this year's tournament soundtrack with "Goals." Adding to the list of World Cup releases, several K-pop artists have released songs tied to the 2026 FIFA World Cup in North America — co-hosted by the US, Canada and Mexico — ahead of its Friday kick-off.
